猫眼娱乐总裁顾思斌:雨天播种晴天收获 助力行业更好生长

  • 日期:07-16
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ag真人试玩

7月9日,Cat Eye Entertainment在北京举办了“比萨全文娱乐战略升级大会”。在新闻发布会上,Cat Eye Entertainment总裁顾思宾分享了Cat Eye Entertainment在现场娱乐和戏剧领域的布局和进展。他说,“优质的内容始终是用户的简单需求,我们在雨中种植,在晴天收获。”

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现场娱乐:小步快速向行业领导者发展

在过去的100年里,娱乐业的生产和生产关系几乎没有变化和发展。然而,顾思宾认为,基础设施的转型和进步为整个娱乐业带来了巨大的机遇。猫眼娱乐的作用和价值正逐渐得到体现。

顾思宾表示,在当前瞬息万变的行业中,Cat Eye Entertainment的现场娱乐业务正朝着该行业的领先地位迈出一小步。

今年上半年,猫眼娱乐直播娱乐业务的GMV同比增长50%。今年上半年,处决总数为107个,项目总数在48个城市进行,业务遍布全国。

顾思宾在娱乐领域从三个方面总结了猫眼娱乐快速发展的原因。

首先是头部艺术家和内容的操作。艺术家的需求不仅仅是简单的音乐会门票。 “猫眼娱乐+ TME +腾讯视频”的结合可以为艺术家提供新歌发行,粉丝操作,活动票务等方面的完整解决方案。 “这些节目的独特性和不可再现性是Cat Eye Entertainment在头部娱乐现场娱乐项目中具有优势的主要原因,”他说。

第二是为场地合作伙伴提供智能场馆的综合解决方案。

第三是用户达到渠道和专业实施的能力。凭借Cat Eye Entertainment的流量和数据优势以及专业的团队服务能力,Cat Eye Entertainment拥有领先的服务能力。

In Gu Sibin's view, live entertainment is a shortcut to quickly verify high-quality content. It is a front-position of film and television production. It can quickly judge whether a story is complete and high-quality through low-cost entertainment forms such as performances, dramas, and musicals.

In the future, Cat Eye Entertainment will seize half of the on-site entertainment market and accumulate professional service capabilities in a long-term and continuous manner.

The episode: The annual investment project is all profitable, and the core service capability is quickly accumulated

Gu Sibin mentioned that the past year has been the year of Cat Eye Entertainment's entry in the drama industry, and has achieved remarkable results: “All the projects we participated in were profitable and the return rate was considerable.” Currently, there are quite a few episodes of Cat Eye Entertainment being developed. Or will be aired soon.

Gu Sibin shared the four capabilities of Cat Eye Entertainment in the field of drama, including process management and cost control for creators and works, risk control for industries and projects, efficient use of funds, and diversified profit models.

Gu Sibin said that the drama industry is embracing capitalization and industrialization at an unprecedented rate, and cash and data have become important means of production. In the future, Cat Eye Entertainment will give full play to the role of industry supporters and share the industry's growth dividend while helping the industry to develop better.

The infinite tomorrow of the cat's eye full-text entertainment

All of this is based on the release of the "Cat's Eye Full-Feature Cat Cat Model", which is based on the cat's eye full-text entertainment ticketing, product, data, marketing, and funding platforms. Cat's eye in the movie, live entertainment, and drama industry is also successful. It can be copied to a wider range of basic fields such as music and artists.

Gu Sibin hopes that the platform ability accumulated by Cat Eye Entertainment in this process can continue to provide the best tools and help for content practitioners, bringing the overall scale of the industry.

Finally, Gu Sibin stressed that high-quality content is always the simple needs of users, we must maintain sufficient information for the industry, only in the rain, so that we can harvest in sunny days.

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